CIPR Fellows Q&A: Ashley Scott-Wilcox

Yesterday the CIPR announced six new Fellows, in recognition of their outstanding contributions to the Institute and the public relations industry.

Fellowship is the highest member grade of CIPR membership and is awarded exclusively by the Fellowship Nominations Committee (FNC).

This Q&A series profiles the latest CIPR members who’ve been appointed Fellows. Following yesterday’s post with Alastair Ross FCIPR, today’s Q&A features Head of Communications at Thurrock County Council, Ashley Scott-Wilcox FCIPR.

ASW2Lives: Rochester, Kent

Drives: Depends on the day and the weather

Most trusted media brand: Guardian

Career highlight: My council magazine Your Camden winning awards and a residents survey saying it was their preferred source of information on council services – it was a hard slog to get there but a great team pulled together

Favourite campaign of the past ten years: I’m usually sold on a John Lewis campaign

Campaign you’re most proud to have worked on: A Camden Council election campaign – helped buck the trend and increase turnout about national average

How do you explain what you do to your friends and family? I help people understand what local public services do and how they can help. I tell stories and make issues interesting and mean something

Favourite social media platform & why?: Twitter – others come and go – Twitter provides news, knowledge, contacts and entertainment like no other

Form of communication I would ban is: Not ban completely but don’t send an email when sat opposite me!

Favourite restaurant: Oki Nami Brighton

If I hadn’t worked in public relations, I’d have:  Done something legal or studied law at university

Professional role model: Admire many people I’ve worked for such as Emma Marinos and Paul Inglefield

When not at work I’m: At the gym, walking the dog, eating out and drinking decaf coffee with friends

One piece of advice for an aspiring practitioner: Even what seems like the strangest idea is worth exploring as it might spark something creative that turns out to be big – whatever crazy idea you have, explore it.

To find out more about CIPR Fellowship, visit the website.

Keep an eye out for tomorrow’s Fellows Q&A, featuring Martin Horrox FCIPR.

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