Why Public Relations practitioners should ensure they are registered to vote

If you work in public relations in the UK – or are studying the discipline – I hope you are registered to vote, if you are eligible to do so. Today is the final day to register to vote in the general election and participate in the democratic process on 7 May 2015. It will take five minutes and can be done here:https://www.gov.uk/register-to-vote (by midnight on 20 April).

Here are five reasons why PR practitioners (and future practitioners) should register to vote:

1. Public relations affects society – and if this is your chosen occupation, you are involved in addressing societal issues. It doesn’t matter if your focus is a promotional marketing one, or internal communications, rather than at a corporate level involving issues management or public/financial affairs, your work is political. We seek to influence debate, set the news agenda, and our organisations are likewise affected back by what goes on in the world.

2. The right to vote has been hard-won by earlier generations of activists – and activism is evidence of how public relations can make a difference. Many people in the world are still disenfranchised. Whilst we have the option to choose not to register, and indeed not to vote, to me this seems an abdication of the rights that others fought so hard to secure using peaceful, and sometimes, more confrontational approaches, in the face of the more powerful in society.

3. PR is dominated by women – and women have only been able to vote in the UK since 1918.  This isn’t ancient history. We’re talking about when our grandmothers, or maybe great-grandmothers were born. At the end of the first world war, women over 30 were GIVEN the vote (that means by men!). It wasn’t until 28 that they had parity with men i.e. could vote when aged 21. Voting rights reflect a key step that has enabled women today to do so many things – and will enable us to challenge things we still believe are unfair.

4. If you were born between 7 May 1992 and 7 May 1997 this will be the first time you are able to vote in the UK general election. That means you will be marking a historical moment in your life. The first time I was eligible to vote was on 3 May 1979 – exactly 6 days after my 18th birthday. This was a momentous election as it was the first – and only – time that a woman became British prime minister. Registering to vote for the first time, and then actually voting, is an important life milestone and should be recognised and celebrated as such. We’ve only been able to vote (men and women) aged 18 since 1969. If we would like to see that right extended to 16 year olds for the next election, let’s prove how many of us take our responsibilities seriously.

5. Voting is a way of showing that you believe people matter. Individuals citizens are the foundation of society – not those who can enact or influence power in an unaccountable way. You may not live in a swing seat and under the current electoral system, you may feel that your vote doesn’t count as your chosen candidate is unlikely to win. But every voter and every vote is an important acknowledgement that politicians are merely our representatives. Whether we directly selected them or not, they are representing us. We matter.

According to the BBC, there are as many as 7.5 million unregistered voters, but over 1.7 million people have registered in the last 5 weeks.

So do check you are registered , particularly if you’ve moved house in the last year. Don’t assume you are eligible because you were previously. Changes in the regulations mean that individuals must have registered themselves (rather than previously being signed up by the head of a household). You simply need your National Insurance number and a few minutes before midnight tonight.

There is probably nothing more important you could do today.

Again, here’s the link: https://www.gov.uk/register-to-vote.

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