Mental health and the law – an obligation to protect

By Catherine Hawkes, associate, Royds Withy King, With one in six employees experiencing a mental health problem at some point in their career, it is important that employers take proactive steps to deal with this issue. The PR industry is a sector which is particularly vulnerable to stress and mental health issues given the nature …

Matt Haig on Fear, Uncertainty and Doubt in PR

We need to stop promoting fear, uncertainty and doubt (FUD) in public relations, says mental health author Matt Haig. By Gabrielle Lane and Cicely Creswell, As an influential voice in the mental health conversation, author Matt Haig is spreading an important message of commonality. Four years after the release of Reasons to Stay Alive, a personal reflection …

PR’s mental health issue – and six tips to improve yours

By Daniel Gerrella, When I wrote about the CIPR’s State of the Profession Survey last month, I mentioned that I would revisit the mental health findings at a later date. As this week is Mental Health Awareness Week, it felt like this was the perfect opportunity. What is the Mental Health of the PR Industry? As a reminder, …

Digital detox: Could a tech backlash derail your comms strategy?

By Alexander Garrett, “Is the digital detox set to be 2019’s biggest health fad?” asked a recent headline. The hashtag #DigitalDetox was used 100,000 times on Instagram in 2018, and a wave of recent communications campaigns have capitalised on the trend. In November 2018, Vienna’s tourist board launched Unhashtag Vienna, a campaign encouraging visitors to …

The influencer marketing industry in 2019

By Adam Williams, CEO of Takumi, It was a rocky start to the new year for Instagram and the influencer marketing industry. In January, the release of two high profile documentaries around Fyre Festival, whose promoters had used influencer marketing to ‘catfish’ consumers, only for the event to spectacularly – and very publicly – fail. With …

Five Simple Ways to be a Better Public Speaker

By Dannie-Lu Carr, It’s the thing that is feared by so many people and yet we all have conversations every single day, mostly without thinking twice about it. So why is public speaking difficult for so many people and how can we make it a bit easier? Well, here’s five nuggets from Personal Impact Specialist …

The future has no time for the timid – AI will Super You!

By Kerry Sheehan, Chart.PR, AIinPR Vice Chair, If you fancy knowing how AI will help make a super PR you, Superhuman Innovation: Transforming Business with Artificial Intelligence is a fascinating account of how artificial intelligence and machine learning enhance companies’ and brands’ capabilities to innovate and deliver superior products and services. Many books talk about AI, as …