Honestly, PR is Dishonest – a cause for debate

A post at PR Conversations by Alan Kelly claiming that PR is “intellectually dishonest and anti-competititive” has – not surprisingly – generated much comment, including from the venerable PR academic, Jim Grunig himself, who has countered: “I’m absolutely convinced that an approach that is both organization-and-public-centric is more effective than an organization-centric approach.” With 50 …

Public Relations as a Rainforest

In writing about T-shaped career decisions for public relations practitioners at PR Conversations, a comment by Natalie Bovair suggested a tree trunk for the vertical stroke that grows thicker and deeper, but needs (along with its main branches – the horizontal stroke) to bend to the winds. This is a useful metaphor, which can be …

The endless fight for the (PR) power

Guest post at my co-authored blog, PR Conversations by Sean Williams Who owns corporate messaging? This is navel gazing of the first order, and the fact that I’m writing this post is testament to how we can start arguments with all the seriousness of Lindsay Lohan’s newest brace of public shenanigans. Judy Gombita’s recent Social …

Social sniff test: engaging employees as advocates or treating them as commercial commodities?

Latest post on shared blog, PR Conversations, is by Judy Gombita, my co-author: Some weighty conversations with subject experts: Debating employee engagement in a healthy corporate culture versus an amplified trend to “suggest” a program of socializing, whereby “employee brands” or “advocates” post marketing messages on their personal accounts (similar to native advertising). The communicative, socialized …

What’s the shelf life of the PR selfie?

Is it a trend, a craze or a band-wagon? Regardless, does the selfie as a PR tactic have a limited shelf life like charity wristbands, naked calendars and any similar idea that works the first couple of times and then becomes increasingly irritating? The problem becomes how the first few examples are touted around as …

Social capital – the lifeblood of public relations

Social capital is the lifeblood of public relations with our ability to interact with others, build relationships, and develop a shared understanding at the heart of what we do. Always has been and always will be. Every new practitioner who enters the occupation, brings with them their existing connections and they rapidly learn the importance …

Au revoir Roquefeuil – the psychology of place

Where are you from? The second question that anyone is likely to ask you, after your name and before your occupation. So it is surprising that within public relations we rarely, if ever, consider the importance of place. As Edward S. Casey writes in his pioneering study of the importance of place in people’s lives: …

Stakeholder Expectations Roundtable: A tale of two books

Where does public relations fit into the organization? How should we update our practices to meet the needs of today and tomorrow? What are our responsibilities to the organizations we serve—and how can we communicate with, and address concerns of, stakeholders? By Bob Geller The above questions were some of the topics covered in a …

How to organise and operate a public relations department

This topic remains as relevant today as when the following insight into the public relations department of 1948 was written by Conger Reynolds, public relations director at the Standard Oil Company (Indiana), in the book, Your Public Relations. This is chapter five – to read other chapters in our series of posts, use this link to …