From CBE to Socially Mobile

Everyone can give back, even in the tiniest of ways. From being little, my Mum taught me that you don’t need to have much to help others.  In our house, that might have been giving someone a bed for the night or surrendering something to allow someone more in need to have it. It’s an […]

Marketing and advertising through and beyond COVID-19

An online discussion facilitated by the University of Oxford ‘s Saïd Business School about marketing and advertising through and beyond COVID-19 threw up some interesting perspectives. I attended a virtual event hosted by Oxford Saïd’s Professor Andrew Stephen, featuring Martyn Etherington, CMO, Teradata; Oxford Saïd Associate Fellow Seth Rogin; and Julie Kollman, Global Head of Insights, […]

Building and leading a high performing team

Whether you’re leading a start up, SME or multi-national, every chief executive wants a team that is self-motivated, highly-skilled and willing to collaborate to achieve a common vision. It might sound straight forward, but unless you’re building a team from scratch it can be challenging. More commonly management teams have to work with existing employees, […]

Moving from good to great with the Institute of Directors

Organisations need strong management teams to grow. Directors have to be able to draw on their extensive experience to deliver ambitious growth plans and deal with challenging situations, especially during times of uncertainty and turbulence. As an IoD Ambassador working with the North East North branch, led by chair Ammar Mirza CBE, one of my […]

Mental Health – The topic we love to talk about but hate to deal with

Mental well-being is a topic that more and more people are talking about as our society continues to evolve at pace with pressures from all angles to keep up with expectations. For those in PR it is something that comes up increasingly because of the endemic always on expectation, 24-7 media, and increasing public scrutiny. […]

White saviour row strikes at the heart of influencer relations

When Labour MP David Lammy tweeted: “The world does not need any more white saviours” in response to an Instagram picture posted by documentary maker Stacey Dooley of her holding a young Ugandan child, it unleashed a row about whether charities need to change their approach to influencer relations. Here six experts weigh in on […]

Five things to expect from your PR practitioner

Public relations is highly misunderstood. It’s much more than media relations and crisis management and when employed strategically, helps an organisation to decide its what, why and how – its purpose for being. Here are five points on what to expect from a good PR practitioner:  #1 Someone who treats PR as a strategic management […]

CIPR House of Commons debate places PR at the heart of organisations

Tonight I had the privilege of representing the CIPR at a House of Commons Debating Group event. Chaired by The Rt Hon Lord McNally, we debated whether ‘Business best serves society by focusing on the bottom line.’ For the motion was Dr Jamie Whyte, research director at the Institute of Current Affairs and Valentina Kristensen, […]

Celebrating #CIPR70 with the CIPR’s greatest asset – its volunteers

The CIPR thrives thanks to a large and committed group of volunteers who support the dedicated team running the Institute. Thanks to all involved, this year the CIPR has delivered its most ambitious work plan to date. Underpinning everything has been team work of the best kind. Tonight we mark 70 years of the Institute […]