How to plan your Internal Comms budget

Are you responsible for the Comms budget in your company? How do you plan and how do you measure what you do? Today I have a guest post to help you know what other professional communicators are doing and an invitation to participate in a survey. The article has been written by Anthony Bernard-Sasges, Specialist in Research …

Table tennis & social media learning

Working life can often feel a bit like table tennis – as soon as you hit one over the net another one comes flying back at you – so attending a seminar held in a giant ping pong arena felt strangely appropriate. In between frantic sets with paddle and ball – and nothing says social …

Three reasons why retainer PR is on the rise 

By Ashley Carr, Research from PR Week showed that a rise in competition and a hesitation to commit longer-term has led to an increased number of organisations seeking PR projects rather than a retainer agreement. But, although the tradition of long PR lunches is long gone and the time when press releases were King in the …

How to manage reputational risk

Last week I had the fortune to be invited to speak on the topic of reputational risk management to MBA students and assorted internal auditors, risk managers, HR and communications executives at the Othman Yeop Abdullah Graduate School of Business at the Universiti Utara Malaysia in Kuala Lumpur. Reputation risk may not be as high …

Don’t Lose Sight Of The Big Picture

It can be very easy to get bogged down in day-to-day activity but we all need to take the time to raise our eyes and look at the longer term. It can prove useful. It is a commonly held belief that politicians have difficulty taking longer term decisions.  Anything that may deliver results outside of …

Should We Ditch ‘PR’ or Should We ‘Clean House’?

Spin, lies, manipulation and propaganda – ‘bending the truth’ and ‘deceiving the public’. In short, these are the key findings of the latest research commissioned by PRWeek on the perception of PR among members of the British public. And if this is the perception of a small segment of the British public in a country where there …

Influencer marketing’s indecent proposals

Recent ‘fake’ engagements by influencers show context collapse and authenticity as performance art. So, it appears that fashion influencer, Marissa Casey Fuchs pimped out her wedding proposal to the highest brand bidder. Or, at least, her fiance Gabriel Grossman did. How do we know? The pitch deck for the ‘campaign’ has surfaced. It became the focus of yet another, …

Diary of an IC Apprentice at Warner Bros.

How do we expect to retain staff when we don’t value them? Internal Communications listens to employees and their stories, asking what can we do for you not what can you do for us. This is Georgia Cooke’s view. She is Internal Communications & Culture Apprentice at Warner Bros. and is here to reveal her thoughts …