Luxury PR in an age of Austerity

By Lysbeth Fox,  This year during Hollywood’s glittering award season there was one man widely hailed as the best dressed; he was the one wearing the plain black tuxedo. It was the same one he wore to the Oscars, the Baftas, the Golden Globes and to the SAG Awards. Best Actor Winner Joaquin Phoenix repurposed …

The clickbait media economy is toxic

It’s easy to blame the mainstream media for hounding celebrities but that ignores the demand side of the market. You can trace the news values of the tabloid media via the extremity of the UK Royal Family from Lady Diana Spencer in the 1990s to Meghan Markle more than thirty years later. Stories about people …

When LinkedIn met Grimsby

What happened when the world’s shiniest professional networking site partnered up with one of the UK’s ‘left-behind’ seaside towns? By Ryan Herman, In the 1990s, a trip to Grimsby Town FC’s Blundell Park stadium was a regular fixture if your team played in what is now called the English Football League Championship. Back then, football …

Influencers exploit coronavirus for fame

Some influencers have been exploiting the coronavirus catastrophe for fame. How can they misjudge sentiment so much? The Coronavirus death toll has topped Sars. 814 people have now died versus 774 who were lost to the 2003 Sars outbreak. The World Health Organisation has called the epidemic a global health emergency. At the time of …

Hello Kitty and the unstoppable march of cute

She may not have a mouth, but this cool cat has just landed a $200m movie By Kate Wills, At the Hello Kitty Convention in Los Angeles, around 25,000 fans of all ages are queueing for bow-shaped bottles of water and glasses of Hello Kitty wine. You can make an edible Hello Kitty out of …

IR35 – An Opportunity for Clarity

Are you worried that new tax laws are a serious risk to your business? Nigel Sarbutts, of client/freelancer matchmaking platform The PR Cavalry, argues that clarifying contractual terms with clients will go a long way to avoiding the stress of IR35. April sees the introduction of IR35 rule changes which affect the tax and employment position of …

Five things brands need to know about working with actors

By William Soulier, CEO and co-founder of Talent Village, From Robert Downey JR and Jennifer Aniston to Reese Witherspoon, we all have our favourite actors. Those who we simply love to watch on our screens at home and at the cinema. But our interest and passion for the acting community goes further than the films and shows …

What Would The Cummings Reforms Mean For Public Affairs?

Dominic Cummings’ plans for a radical overhaul of government has set pulses racing. For the first time since Mrs Thatcher had a go in the 1980s, the traditional workings of Government could be seriously challenged. But what would such changes mean for public affairs? Cummings’ blog on the proposals being considered secured plenty of media …

Gender pay: BBC controversy highlights reputational risk

By Antonia Welch, It could one day end up as a PR case study: an organisation which prides itself on its progressive credentials and has been known to lecture its audiences on diversity and equality issues loses a discrimination case brought against it by one of its own employees. The damning unanimous verdict is that the …