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Influence Live is back and is coming February 2019! We are delighted to announce our first speaker: Formerly the UK’s youngest-ever ambassador, Jules Chappell OBE has spent her career working in the highest echelons of foreign affairs. During 15 years at the Foreign and Commonwealth Office Chappell worked to strenghten the UK’s relationships around the world …
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What do Freddie Starr Ate My Hamster, David Mellor’s Chelsea strip, The Thick of It and Edina Monsoon have in common? Well, all these and more have contributed to PR miseducation. Today I’m at Leeds Trinity’s Journalism and Media Week 2018 to chat all things fact and fiction and demonstrate what we see about public …
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Luka Sabbat is being sued for failing to comply with an influencer agreement. So, what makes a good influencer agreement? Influencer Luka Sabbat was sued this week for breaching his influencer marketing agreement to promote Snap Spectacles on his Instagram account. The actor, former Kourtney Kardashian romantic squeeze, and Instagrammer with 1.4m followers, is being sued by PR …
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By Nicola Rossi, Speaking at the 40th International Conference of Data Protection and Privacy Commissioners in Brussels last week, Apple’s CEO Tim Cook took the lead on the other tech giants. He came across as someone who genuinely wants to find solutions to the thorny issues around privacy and data protection that are inseparable from their …
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We all know how powerful language can be, with phrases like #metoo helping to unify entire social movements, but we sometimes forget how much impact we can have with the language we randomly choose to use as part of our day. I’ve seen two examples recently where a word, or a turn of phrase, has …
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The risks that are likely to generate the most damage to an organisation’s reputation are those directly related to its checks and balances, and to the way it does business. For instance, a bank that had been saved from the brink of collapse with taxpayers’ money, can hardly afford to pay its CEO a hefty …
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By Nicola Rossi, The news that Nick Clegg, former deputy Prime Minister of the UK, has been appointed vice-president of global affairs and communications at global social media giant Facebook had been the subject of much commentary over the weekend. Clegg’s political expertise and networks – particularly in Europe, the territory that has made the most …
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By Carolyn Fairbairn, In the CIPR’s 70th year, I am delighted to support Platinum, a celebration of the Chartered Institute and its members and a reflection on seven decades of progress in PR. It is a mark of the importance of PR as a management discipline that today the CIPR has more members than ever, …
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One product, four markets: red lipstick might be worn the world over, but comms campaigns differ wildly by territory. By Claire Coleman, We hear over and over again how the world is becoming a global marketplace, how the most profitable brands are international, and how success lies in developing a product that’s as likely to …
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Why would anyone want to have a relationship with a brand, let alone ‘speak with it’? I’m sorry, but do you have a relationship with your grocer’s or chip shop? How about the place you buy your clothes from? Do you hug each other when you’re feeling low and call each other in times of …