Women in PR NI marks milestone first year with International Women’s Day event

To mark its one-year anniversary, Women in PR Northern Ireland, has organised an afternoon event in the Long Gallery, Parliament Buildings, Stormont on International Women’s Day, 8th March, featuring US Consul General, Elizabeth Kennedy Trudeau. In conversation with former BBC correspondent-turned PR pro Natasha Sayee, the US Consul General, who took up post six months ago, …

The pitch is dead, long live the pitch!

By Laura Wilkinson-Rea, I can still remember it now, frantically hitting ‘function F7’ on my laptop hoping that our 50+ slide Powerpoint would somehow miraculously appear on the big screen in the boardroom where we were about to pitch to a prospective client. Nowadays I find myself on the other side of the table and being …

E-newsletters that click

Build a company-wide email that people actually want to read By Alex Benady, At precisely the same time every second Thursday, a ping emits from the computers of the 132,000 employees of global pharmaceutical giant GSK. The alert heralds the arrival in their inbox of the latest edition of the company’s newsletter, Your GSK News. …

Change and collaboration

“Competition is really tough, but if anything collaboration is even tougher” Now there is a quote that made me snap to attention. It felt like the start of a really interesting story and at the same time something that struck to the heart of a universal truth. While the future of local services is undoubtedly …

How to measure internal communications using a simple learning model

Measurement is something that features on a regular basis at many communication conferences but yet no one seems to have found the magic formula. Committee member, Debbie Aurelius, shares a model that has worked for her in the past  and she has kindly shared her thoughts behind it.  Measuring and demonstrating the value of internal communication is …

NHS lessons on internal comms

It’s clear that the current workforce challenges facing the NHS are prompting deeper and more urgent thinking by comms teams, if the number of sessions devoted to internal comms in the past six months is anything to go by. A focus on internal communications has been a feature of almost every seminar or presentation that …

From Dissertation to Director: Are Millennials Manageable?

By Gemma Spinks, Millennials make up a huge chunk of our current workforce, not to mention the amount of successful startups that have been founded and are thriving by savvy Millennials. So, how can businesses engage and retain the workforce that is key to the success of their business? Business owners must look to embrace …

Are your employees masters of seduction?

By Claire Walker, Group CEO, Firefly Communications, So, now we’re in the last week of January how are your New Year resolutions doing? Still on track or consigned to history? Mine rarely change year-on-year, but not so long ago I did have a particularly scary one – start dating. And I was in my 50s …

Never Hire a Journalist to Do Public Relations

Hire a journalist to do Media Relations only – and if they manage to get that right, then check to see they understand what Public Relations is all about.   If they tell you that Public Relations is all about building the right image, playing nice with media and having tons of coverage, drop them or …