WFH a year on – what have we learned?

By Ollie Tunmore, Senior Account Executive, Spa Communications. The last thing anyone needs to read today is yet another article telling us how ‘2020 shocked the world’, or ‘how the workforce of today will never be the same’, and how these are ‘unprecedented times’. However, the past 12 months have undoubtedly been a testing period […]

Engage your workforce to make collaborative content

By Alex Hughes, CEO and Co-founder, Binumi Pro. Want to reflect the diverse nature of your business and the breadth of talent within it? Are you global in reach but want to be able to show that you are a people-first company? Then you should embrace collaborative content as a means of showing these sides […]

Comms and Digital Exclusion: Latest Influence Magazine Out Now

The Spring 2021 edition of Influence is out now, featuring some of the best commentary and opinion from the world of PR and beyond. Below is the editor’s letter and a taste of what you can find in the first edition of the year… So often we can be fixated with milestones we can be taken by surprise when, […]

Communications are vital at every stage of M&As

By Neil McLeod, director of strategic communications, the PHA Group. Study after study puts the failure rate for Mergers and Acquisitions at somewhere between 70 and 90 per cent. Of course, every case is different, but, while each failure comes down to a unique set of challenges, communication issues are usually somewhere in the mix. […]

Is the focus on hybrid working a red herring for leaders?

In a recent Clubhouse chat I was co-moderating we talked about the leadership skills needed in a hybrid world. Since the pandemic hit there has been lots of chatter around the workplace, getting back to the office, and how it will work with some people at home and some in the physical office location. In […]

Will working from home damage brand culture?

By Lesley Gulliver, managing director of The Engine Room. Having spoken about the benefits of working from home for years – before always finding a reason why this simply wasn’t possible – personally, Covid-19 forced a behaviour change that was long overdue. And a quick scroll through social media feeds shows just how many people […]

Pandemic trends will lead to more ‘in-housing’ of influence marketing

By Steven Spieczny is Partner and COO of Inpulsus. Though it may be more valuable than ever, digital marketing hasn’t completely avoided the COVID-induced economic hangover. With significant restrictions on travel, entertainment and events, IAB UK data showed a 5% drop in digital ad spending during H1 2020. This marks the end of a decade […]

How to communicate the death of an employee

At some point in your Comms career, you may need to communicate the death of an employee. The purpose of this article is to help you think through your approach and point you towards resources. I hope you find it useful and don’t need to act on it. But if you’ve discovered this article because […]

5 Comms lessons from the pandemic

By Claire Simpson, Communications Consultant at Hard Numbers and Committee Member at CIPR Greater London Group. Communication has never been more important than during the pandemic, from establishing public trust to supporting business continuity. The question of what to do with this elevated stature formed the central premise of this year’s Annual Lecture from the […]

The Hidden Role Internal Communications Plays in Employee Experience

By James Scott, CEO, Thrive. As you’ve scrambled to respond to the pandemic at your organisation, have you given much thought as to what the employee experience has been? And whether or not it’s improved, remained the same, or actually worsened? COVID-19 has raised many concerns about our workplaces, from safety to technology to whether or […]