By Claire Gamble, MD Unhooked Communications, The coronavirus outbreak has already provided a wealth of PR case studies on what not to do during a global crisis. Sports Direct, Wetherspoons, and Britannia Hotels are just some of the businesses facing criticism from the public for how they’ve handled their operations and comms. Even the humble …
The current world crisis has brought the behaviour of companies into the spotlight. There are good and bad examples but the key lesson is that decisions made during the coronavirus outbreak will impact on an organisation’s reputation well beyond the end of it. There have been some good blogs written about the communications aspects of …
We have been plunged into the midst of an unprecedented situation. It is pushing, pulling, stretching, testing, debilitating, gut-wrenching and heart-breaking in equal measure. The last recession has nothing on what we’re all going through right now, and we are ALL going through it. But this won’t be the death knell for PR agencies like …
By Dawn McGuigan, March 2020 will be remembered as the month when coronavirus turned the world on its head. Global lockdowns, enforced homeworking and mass closures of public venues became the norm as we all tried to do our bit to stop the virus spreading. Aside from the obvious business and financial worries, PRs seem …
The coronavirus pandemic has resulted in an orgy of news stories, commentary and analysis in which the terms crisis, disaster and emergency have been used almost interchangeably. According to Muckrack’s Trends research tool, here’s what the media have been using over the past year: These three terms are closely related and overlap significantly, yet each …
By Keren Haynes, co-managing director, Shout! Communications, Like Brexit and Christmas Imagine Brexit and Christmas all rolled into a mash-up of a PR story and you have the COVID-19 pandemic. Brexit went on and on…. and on a bit more. At times it seemed like broadcasters would never look at another story again. Christmas, meanwhile, …
By Gemma Storey, Focus management has been something that the Carrot team has practised for years now, but right now we’re all facing what could be months of uncertainty. How on earth do we continue to be focused and productive when the country’s on lockdown? We – and everyone around us – need to accept that …
