Comms Strategy: What Can We Learn From Brexit?

By Carolyn Lochhead Reflect on your day so far. Even if it’s early, you’ve probably handled many different issues. Perhaps you’ve coerced children out of bed, checked the day’s headlines or navigated busy traffic. You might have taken phone calls, chaired meetings or made decisions about priorities big and small. Comms people are busy, and it …

Broadcast PR Campaigns Amidst Brexit

By Arthur Perkins, And just like that, January 2019 and all the broadcast PR campaigns about health and resolutions, has come to an end – over in a flash (or maybe not for those whose month has been drier than others). February often seems quite frantic and by March, ordinarily, the year has found its regular pace. Not this year though… Brexit. Yep, the buzz word of the …

Sometimes You Do Need To Shout

Using all the means at your disposal to shout about an issue is rarely the best way to deal with Government. But sometimes the circumstances dictate it.  Brexit now calls for shouting. Organisations do not like to stand too close to the political flame. They worry about the long-term implications and the potential regulatory or …

Preparing for Brexit – how public relations can help

This post is about the role public relations practitioners can and should play to help organisations understand how to prepare stakeholders and try to get the most from Brexit, whatever the outcome of the agreement. Our opportunity is through clear, strategic leadership and by demonstrating how we can manoeuvre the impact of Brexit. PR practitioners need to …

What should Theresa May do next?

So, is a victory by 83 good or bad? Is there any hope of new concessions from Brussels? Is Parliament likely to agree on anything soon? The answer to questions two and three looks to be no. The answer to number one is “it depends”. And there, in a nutshell, is one of Theresa May’s …

Has the business lobby failed in the Brexit process?

By Matthew Rock, One of the most intriguing sub-plots in the Brexit process has been the performance of the corporate lobbying community. Most of us would have expected the voice of business to dominate the original referendum. In reality, business often seemed sidelined, not quite in tune with the visceral nature of the debate. After …

Brexit and the Devolution Dilemma

All sides in the Brexit debate expect some economic disruption once we leave the EU. Many believe that the future should be in local hands and that Westminster needs to let go. Unfortunately, it seems that Westminster does not necessarily feel the same way. There was certainly a drive towards devolution under the Coalition Government …

The Post Brexit Future Is All About Engagement

With key decisions about Brexit looming, many have focused on the personalities and political implications. They should instead be thinking about their future communications and political engagement. UK organisations need to think about Brussels and EU organisations need to think about Westminster. In the general vacuum that has been the Brexit negotiation process, the media …