How public relations practitioners can help businesses successfully navigate Brexit

As Brexit negotiations continue, PR consultant and 2018 President of the Chartered Institute of Public Relations (CIPR) Sarah Hall explains why businesses should look to their PR practitioners – and ideally CIPR members – for support in navigating the complexities and long-term transition. The results of the EU referendum sent shockwaves through the world and …

Public Relations in 2018 – five risks

After a couple of years of economic, political and social turmoil you might be fooled into thinking 2018 is going to be a comparative walk in the park. There are some big challenges on the horizon but, with some careful thought and planning, these can be professionally negotiated. Here are five things that should already …

Theresa May at CPC17: When it rains in Manchester, it pours

APCO director, Leon Cook, looks back at a turbulent week at the Conservative Party Conference. As we descended on Manchester for the annual Conservative Party conference, a tremendous amount of speculation focused on two things; could the party membership forgive Number 10 for the surprising and disappointing election campaign; and would Prime Minister Theresa May …

Micro-targeted messages: Sinister manipulation or new PR reality?

Using data to shape your campaigns could leave you open to accusations of sinister scientific profiteering. By Charles Orton-Jones If the allegations are true, the EU referendum was as good as rigged. In a series of explosive articles for The Observer, investigative journalist Carole Cadwalladr argued that the Leave campaign conducted “military-grade psychological warfare” on …

Osborne, Huffington & the changing world: Influence Q3 out soon

When the world shifts , organisations had better change too or find themselves obsolete – no matter how grand and important they are. Is this the situation for the UK’s political parties in a post-referendum country? In an exclusive interview for the Q3 edition of Influence magazine, former Chancellor George Osborne shares his views on …

Why I Said ‘Non’ to the European Parliament as a Client

While the transfer window for football clubs to make summer signings slammed shut yesterday with the usual flurry of crazy stories and late moves, another deadline came and went in rather less sensational circumstances. The European Parliament closed the tender process for strategic social media support around Brexit. Back in July I was contacted by …

10 ways PR aids international expansion

It is well known to all of us by now that we have a very clear role to play in any business development, market expansion, mergers and acquisitions and even project management. However, what is perhaps less known is the important role we can (and should play) for our clients (and Government departments) who want …

Global Politics: Lessons from a Greek Tragedy

Adults in the Room: My Battle With Europe’s Deep Establishment, by Yanis Varoufakis Reviewed by Carolyn Lochhead Yanis Varoufakis’ Adults in the Room is essentially an account of 162 days spent having baffling conversations with the world’s most powerful institutions. Becoming Greek Finance Minister in 2015, after left-wing party Syriza was elected on an anti-austerity …

What does Brexit mean for public affairs?

Now that the process of leaving the European Union is underway, public affairs needs to be aware of the implications. Outside of the possible political and constitutional ramifications, public affairs life will never be the same again.Clients, whether they be internal or external, now have to realise that Brexit will happen. Challenges will come thick …