Poppy is more than a PR campaign for a charity

By James Knight. When I decide to write articles or blogs I like to write about very worthwhile causes, and The Poppy Factory hits the right note. I have great respect for this 100-year-old charity and the veterans it supports. Poppies are so much more than just a PR campaign for this unique charity. Based […]

Why Poppy Day is a good day to learn how to bust a myth

There’s a great line about lies being half way round the world before the truth has got its pants on. It’s actually something that cuts to the very heart of public sector communications. We should be constantly challenging myths and half-truths when they happen before they take root as the Winterval myth has done. A […]