The Reputation Game: The Power of Influencing How Others See You

Live Webinar and Q&A | Thursday 12th October | 1pm BST | Register Now By Signal Media Corporate change provides an opportunity for reputation engagement. Perceptions can be influenced through well thought out engagement strategies that connect the organisation, its leadership and its purpose with the different constituencies that surround it. In this 30 minute …

Should you fight back against politicians?

Many organisations seem afraid or in awe of politicians and government and what they can do. It is right that they hold many of the trump cards but it can be right to reply, maybe even forcefully. When should that happen? Government needs to be seen as all powerful. Without this, it would risk being …

Can you trust reputation measurement tools?

Today, we seem to love Reputation trackers and any other similar reporting tools – some are strictly related to reputation, others to trust in brands, others to influencer or blogger rankings etc. The first question you need to ask – before you start celebrating or commiserating, depending where you or organisation is on that tracker …

Why is political risk on the rise?

2016 was full of political surprises, some more welcome than others. But more than merely being surprises, for many organisations the outcomes represented risk. Risk always needs to be managed to avoid devastating consequences. The role that public affairs plays in the risk management process should be substantial. It should help to identify potential risks …

Politicians will intervene – just learn to know when

Politicians have a habit of making negative comments about organisations or making policy changes that impact on them. These interventions inflict reputational and operational damage. But if you understand what causes politicians to intervene then you can avoid both of these outcomes. Politicians are elected. This fundamental truth can often be lost by some when …

Real Time Politics: Real Time Public Affairs

Politicians are now used to an age of instant reaction but in public affairs the pick-up has been much slower. But it will gather pace. Many of those organisations involved in political engagement have to date shied away from using social media to respond immediately to political comments or stories. The reasons seemed to vary …

11 points to factor into your crisis comms plan

No-one wants their organisation to face a crisis. Everyone hopes it may never happen. However, just in case it does, it’s essential to have a robust plan in place which will protect your reputation. Here are 11 points you should factor into your crisis communications strategy: If you incident involves the emergency services – say a …

Social Media in Financial Services – latest c-suite podcast

+Please subscribe, rate & review the c-suite podcast series on iTunes to help us up the charts+ https://soundcloud.com/cipr-social-media-panel/social-in-finance-industry-c-suite-podcast-15-the-journey-episode It felt a bit like the X Factor this month given how many journey references my guests made, but these were stories I was really interested in hearing about as we discussed the development and impact of social and …