Do you invest in, or spend on, your marketing?

I have long been a believer that when it comes to marketing, people in business fall into two camps and I thought I would write this post to do some research (allbeit not a very scientific piece of research) into you, my readers’, thoughts. Which camp are you in? Do you believe the amount you […]

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Consultancy & strategic PR solutions for membership organisations. Chartered PR Practitioner. CIPR Board and Council member plus Chair of the Professional Development and Membership Committee.

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