A new #FuturePRoof guide highlights the ills of the web. It’s the start of an important conversation about how communicators tackle disinformation and fix the broken web. The great hope of the world wide web in 1989 was that it would democratise the publication and sharing of information. It enabled anyone with access to the …
Stone Junction’s marketing executive, Tasha Bodger, explains why getting personal with Google can be bad for business. Most of us would rather Google didn’t check our online search history; but for a media-savvy business owner or anyone downloading bootleg footage of the new Lion King, it can be more than just an inconvenience. Personalised searches enable …
By Emma Yates, defamation, reputation management and IP specialist lawyer at Irwin Mitchell Solicitors. As PR professionals and communication experts, you will be fully aware of the huge value that a brand can have. Promoting it is of course crucial, but protecting it is arguably even more important and utilising the skills of a specialist …
Why Do Journalists Get the Highest Profile Jobs in PR and Comms? 
Making a splash: help choose the next Influence cover 
The Billion Dollar Business of Social Media Trolling in the Philippines, and what it means for Public Relations globally 
“THEY SAID WHAT?” – NINE TOP TIPS FOR PR PROFESSIONALS FROM LAWYERS Balvinder Kataora, Marketing Executive, Comms8 An astounding 98% of people in China experience the internet through their mobile phone, which instantly makes over 800 million users a formidable cohort for marketers to tap into. When combined with the steady growth of the Chinese middle-class it is clear to see the business opportunities waiting for …
By Mandy Pearse, FCIPR, Chart PR It is high time that government looked, listened and learnt from the innovative PR practice in local government instead of telling Councils how to communicate with their citizens. Taking Hackney Council through the courts to stop it producing a fortnightly council newspaper is a clear example of dogma versus evidence. …
Facebook’s fear of government-imposed regulation and reducing the threat of being broken up are drivers for why Instagram is really hiding likes. Instagram has caused a brouhaha by extending its tests on hiding likes. Mainstream media and trade press alike have piled in with conjecture pieces asking whether the move signals the end of influencer …
Values. Go to almost any business website, and you’ll probably find a section dedicated to the company’s core values. They may be keywords like equality, diversity, authenticity and empathy. But these values can also explain what the brand is committed to, and why those commitments are important to the business and its people. Values aren’t …