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Catastrophic future predicted for tomorrow’s PR talent

Speak to anyone with responsibility for hiring into public relations and marketing roles and the words ‘skills crisis’ will likely feature at some point in the conversation. It is an ever-constant that transcends both boom and gloom times and one that is predicted to get even more severe in the next few years. That is […]

Change but not the same: Summer edition of Influence out now

Make your CIPR Membership work for you

What Makes A Good Public Affairs Consultant?

Writing is a process, not a task

When the media is gone, what’s your plan B?

You may know the PESO model, but do you use the O element? Whoever is in charge of bringing more media investments to Dubai, may luck be on their side. It’s drier out there than a summer spent in the Sahara. The media is suffering.

How diversity improves creativity

Diversity • Editor's Picks • Public Relations

By Natalie Wright, for Alive with Ideas. We all know that diversity in the workplace is a great thing, but did you know that it is also proven to be better for creativity? Before we dive into the science, let’s clarify what we mean by diversity. Diversity