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LEADERSHIP
The confidence gap in PR holding our industry back
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PUBLIC RELATIONS
Fake experts, real pressure: what PR and journalism need to fix now
An Asian businesswoman wearing a beige suit is stood in front of a screen featuring the acronym ESG while addressessing a group of male and female colleagues sat at a board table.
PUBLIC RELATIONS
How sustainability claims have become a frontline risk for PR teams
An Asian female photographer wearing a white laced top points a long lens camera in her hands while other women stand behind her. Also in background are photographic lights and a cement wall.
PUBLIC RELATIONS
Why effective photography is PR’s most valuable asset
On an eggshell-blue background, the yellow book cover of AI for Public Relations A How-To Guide for Implementation and Management featuring a blue circular maze.
TECHNOLOGY
Book review: AI for Public Relations by Stephen Waddington and Ben Verinder
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TECHNOLOGY
March AI policy update: Reeves bets on AI as ministers U-turn on copyright
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A cut out of a smiling Tom Pattinson placed in front of four covers of Positive News magazine. Tom is a white man with short light brown hair who is stood with his arms crossed and wearing a green shirt.
INTERVIEWS
This is how to pitch to journalists – Tom Pattinson, editor, Positive News
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PUBLIC RELATIONS
Should comms take a page from the populists' playbook?

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CPD Points
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Image for article 'The power of reverse mentoring for PR professionals'
LEARNING
The power of reverse mentoring for PR professionals
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Image for article 'This is how to pitch to journalists – Tom Pattinson, editor, Positive News'
INTERVIEWS
This is how to pitch to journalists – Tom Pattinson, editor, Positive News
CPD Points
Member Exclusive
Image for article 'As YouTube turns 21, here are 21 ways video is changing PR forever'
TECHNOLOGY
As YouTube turns 21, here are 21 ways video is changing PR forever
CPD Points
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Image for article 'How PR pros can maximise visibility for their clients in an age of AI'
TECHNOLOGY
How PR pros can maximise visibility for their clients in an age of AI
CPD Points
Member Exclusive
Image for article 'Folc It! Behind the scenes of the PR campaign for Folc English sparkling rosé'
PUBLIC RELATIONS
Folc It! Behind the scenes of the PR campaign for Folc English sparkling rosé
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Image for article 'Stressed out: PR professionals on surviving the workplace pressure cooker'
LEARNING
Stressed out: PR professionals on surviving the workplace pressure cooker
CPD Points
Member Exclusive
Image for article 'From Beehiiv to Substack: the newsletter explosion '
PUBLIC RELATIONS
From Beehiiv to Substack: the newsletter explosion
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Image for article 'Sali Hughes: 'Nobody loves PR professionals more than I do''
INTERVIEWS
Sali Hughes: 'Nobody loves PR professionals more than I do'

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CPD Points
Member Exclusive
Image for article 'As YouTube turns 21, here are 21 ways video is changing PR forever'
TECHNOLOGY
As YouTube turns 21, here are 21 ways video is changing PR forever
Image for article 'Channel 4’s Dirty Business raises issues of ethics for PR pros'
PUBLIC RELATIONS
Channel 4’s Dirty Business raises issues of ethics for PR pros
Image for article 'What does the new police and media charter mean for PR?'
PUBLIC RELATIONS
What does the new police and media charter mean for PR?
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LEARNING
Tell us your experiences of working with gen Z
Image for article 'Restricting FoI requests would nibble away at transparency'
PUBLIC RELATIONS
Restricting FoI requests would nibble away at transparency
CPD Points
Member Exclusive
Image for article 'Folc It! Behind the scenes of the PR campaign for Folc English sparkling rosé'
PUBLIC RELATIONS
Folc It! Behind the scenes of the PR campaign for Folc English sparkling rosé
Image for article 'Reach is building a whitelist of trusted PR agencies. What that means for you'
PUBLIC RELATIONS
Reach is building a whitelist of trusted PR agencies. What that means for you
Member Exclusive
Image for article 'Stressed out: PR professionals on surviving the workplace pressure cooker'
LEARNING
Stressed out: PR professionals on surviving the workplace pressure cooker
Image for article 'Planning an IPO? Here’s your pre-IPO internal communications playbook'
LEARNING
Planning an IPO? Here’s your pre-IPO internal communications playbook
Image for article 'Working in PR with MS: why our industry needs to rethink resilience'
PUBLIC RELATIONS
Working in PR with MS: why our industry needs to rethink resilience
Image for article 'Is ethics just a tick box exercise?'
LEADERSHIP
Is ethics just a tick box exercise?