Influence magazine will be coming to life at a new event this January featuring the thought-provoking content that makes the print edition unique.
The actor will discuss the social media minefield of celebrities with opinions and whether having more than 100,000 followers on Twitter means that he has a responsibility to voice his opinions.
Influence editor, Rob Smith, said: “Over the last two years Influence has built a reputation for new and inventive coverage of the profession we all love. We’re really excited at the prospect of a live magazine as a new way of speaking with our readers.”
The afternoon event will be held on Tuesday 30th January with a discount for members of the CIPR.
We’re also offering the first 50 tickets at an early bird rate – £64 for CIPR members and £127.30 for non members – but you’ll need to be quick as, once these tickets are gone, normal pricing will take effect.
Entrepreneurial branding, starting from zero: A panel discussion on building brands from scratch in one of the most competitive fields in business – restaurants. Hosted by Valentina Kristensen, the panel will include Kathryn Coury (Marketing Director of Brasserie Bar), Rebecca Di Mambro (Head of Innovation at LEON) and Rob Robinson (Co-founder of Notes). For more information click here.
Meet the Influencers workshop: A hand-picked selection of Vuelio Blog Awards winners and nominees will take part in a Q&A on building lasting, meaningful and productive relationships that give them the confidence to create influencer outreach and blogger campaigns that really deliver. Click here for more information.
Win a free Influence magazine subscription
Book your Influence Live ticket before 5pm on Monday 22 January for your chance to win a free 12 month subscription to Influence magazine.
(Offer open to non-members only. Winner will be selected on 31/01 and notified by email. Prize cannot be exchanged for cash or other goods or services.)
13.30: Open event and networking
13.45 -13.50: Welcome
13.50-14.30: Opening speaker – Ralf Little – interviewed by CIPR President, Sarah Hall.
The actor will discuss the social media minefield of celebrities with opinions and whether having more than 100,000 followers on Twitter means that he has a responsibility to voice his opinions, followed by Q&A with the audience.
14.30-15.30: Guests choose one of the three following sessions:
Polpeo, Live crisis simulation: manage a crisis breaking on social media
Experience what it’s like to manage a live crisis as it unfolds on social and digital media. Using Polpeo, an interactive crisis simulation platform, you will work in teams to manage a company’s reputation as a crisis hits in real-time. The session is fast-paced, realistic and a great way to learn or practise crisis handling skills.
Reuben Sinclair, 7 ways to hire the PR talent you want, without using recruiters
The way in which talent is attracted and recruited is changing faster than ever. We have an abundance of tools and options but there is also growing competition to win the best people. We know that there is plenty of talent to be attracted– you just need to know how. This workshop will cover 7 key points that will help you hire the talent you desire/transform your talent acquisition strategy whilst systematically improving recruitment processes and reducing costs – all without using recruiters.
Vuelio, Meet the Influencers
Vuelio has hand-picked a selection of their blog award winners and nominees to take part in a Q&A on building lasting, meaningful and productive relationships that will give you the confidence to create influencer outreach and blogger campaigns that really deliver.
15.30-15.45: Break and networking
15.45-16.45: Panel discussion with Chair Valentina Kristensen from Influence Editorial Board
Entrepreneurial branding, starting from zero… a panel discussion with three of the most successful new brands in the foodie world who will tell us all about their strategies and tactics for branding and messaging from the beginning of the journey to now.
Kathryn Coury (Marketing Director of Brasserie Bar Co)
Rebecca Di Mambro (Head of Innovation at LEON – naturally fast food)
Rob Robinson (Co- founder of Notes)
17.30: Event close
Date: Tuesday 30th January 2018
Venue: London School of Economics, Saw Swee Hock Centre, 1 Sheffield Street, London, WC2A 2AP
Price: £95+VAT for CIPR members and £190+VAT for general sale.
If you have any enquiries please contact email@example.com.