Issue: Q4 2022
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A photo collages containing two images of Ukrainian President Volodymyr Zelenskyy in front of one image of a group Ukrainian’s and a destroyed Ukrainian building.
Large image of Volodymyr Zelensky © Anadolu Agency; small image of Volodymyr Zelensky © Future Publishing; image of Ukrainian evacuees © Bumble-Dee; image of destroyed Ukrainian buildings © YuriiKochubey
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The Zelensky Method: How to Win Hearts, Minds, and Algorithms

A new report analyses Ukraine's Volodymyr Zelensky's wartime social media strategy - and discovers it's the ultimate crisis leadership template, writes Joely Carey.

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