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Articles tagged with 'Marketing'

Image for article 'Protecting the brand: Avoiding diversity washing in marketing communications'
PUBLIC RELATIONS
Protecting the brand: Avoiding diversity washing in marketing communications
Image for article 'Brands need to sharpen their digital PR strategies'
PUBLIC RELATIONS
Brands need to sharpen their digital PR strategies
Image for article 'Where does PR fit into the marketing communications jigsaw?'
PUBLIC RELATIONS
Where does PR fit into the marketing communications jigsaw?
Image for article 'How excess share of voice helps PR reporting'
PUBLIC RELATIONS
How excess share of voice helps PR reporting
Image for article 'Avoiding the fat-finger slip of AI'
TECHNOLOGY
Avoiding the fat-finger slip of AI
Image for article 'Partnering with influencers on vaping ads: Why its hazardous to PR’s health'
PUBLIC RELATIONS
Partnering with influencers on vaping ads: Why its hazardous to PR’s health
Image for article '7 reasons why PRs should use SEO to empower campaigns'
PUBLIC RELATIONS
7 reasons why PRs should use SEO to empower campaigns
Image for article 'How to protect brand reputation in the new age of generative AI influencer marketing'
TECHNOLOGY
How to protect brand reputation in the new age of generative AI influencer ...
Image for article 'How to craft effective online narratives with influencers'
PUBLIC RELATIONS
How to craft effective online narratives with influencers
Image for article 'PRs! Don’t panic, generative AI won’t replace your influencer strategies'
TECHNOLOGY
PRs! Don’t panic, generative AI won’t replace your influencer strategies
Image for article 'Empathy in marketing: It’s absolutely essential!'
PUBLIC RELATIONS
Empathy in marketing: It’s absolutely essential!
Image for article 'How a data culture can bring investment into the PR industry'
PUBLIC RELATIONS
How a data culture can bring investment into the PR industry
Image for article 'How to pick the perfect pet influencer for your brand'
PUBLIC RELATIONS
How to pick the perfect pet influencer for your brand
Image for article 'Content shock: Navigating the era of information overload'
PUBLIC RELATIONS
Content shock: Navigating the era of information overload
Image for article 'ESG: the preserve of the C-Suite or an opportunity for brands?'
PUBLIC RELATIONS
ESG: the preserve of the C-Suite or an opportunity for brands?
Image for article 'Are you really listening to your customers?'
LEADERSHIP
Are you really listening to your customers?
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